Buick Horsepower

Project Specifics:   , , ,
Client:  John K. Chamberlain

Case Study:  

I was asked by John Chamberlain of Buick Horsepower to repurpose his existing site.  Buickhorsepower.com would be shifting direction from an informational site to a classic Buick brokerage site.  The plan was to find new homes for these highly prized beauties using various strategies which included Social Media Integration.  John's business became much more successful as he was able to reach a very targeted market of Buick Musclecar fans.